So here is the good, the bad, and the ugly about websites. You may have heard that websites can be an endless goldmine of leads and calls for your carpet cleaning business. This all sounds good, but what you won’t be told is the work that must be done before your phone will be ringing off the hook! But we will get to that later.
Picking an Agency
In this ever-changing world we live in, technology is the fastest paced ride you can take. Or, not take. And of course, website structure and optimization is often one of the factors you must keep in mind when shopping. With updates that come too often, you must be partnered with an agency that can keep up. Don’t just accept the first offer that comes along. Be prepared to put your money where your mouth is. You get what you pay for in websites.
The cons that come with a cheap carpet cleaning website:
Difficulty making timely changes
Unattractive design (A good website is not DIY)
Little to no content
There are many areas in which you can save money in when starting a carpet cleaning business, but a quality website should be the last thing you skimp on. And yet it seems to be overlooked all too often. Think about it, unless you want to build your business up over the course of 10 years, if you can be found on your website will be your greatest asset or your worst. Depending on the design and quality in which your potential clients first land their eyes on.
In 2017, we know that the internet is the elephant in the room. The massive amount of users that go online every day is tremendous. The days of phone books are over. If you want calls, you have to play the game.
Having said that, keep in mind there are a million marketing agencies out there trying to sell you the next big local tool to make you millions. You can spend hundreds of wasted dollars always chasing the next directory, next listing, and next ad. We will show you the best ways to start getting calls today.
1. Claim Your Google Business Listing.
Google My Business is one of your best friends on your journey to staking your claim in local carpet cleaning customers. It has been known as Google Places, Google Maps, Google Business, but has more recently settled in for Google My Business. When you search “carpet cleaning + city”, the 3 top showing businesses are usually displayed in a listing format for users to see, right below ads. This is a valuable real estate, and you would do well to claim you listing to get started.
The video below will walk you through the steps in claiming your business listing.
If you are a carpet cleaner in the US, you are among 39,000 other carpet cleaning companies, all vying for a piece of the pie. Check out these statistics. That’s a $5 Billion pie we are talking about. if you divide that by 39,000, you get the idea of how much money is available to go around. You just have to reach out and take it!
Sounds easy right? Well, if you can get in front of the right people, it almost is that easy! Marketing your business successfully is the crucial factor that will make the difference between a mediocre carpet cleaning company, and a tremendous asset to the community in the form of an elite incorporation.
We here at NedX are committed to providing tips and strategies to promote your business in both online and offline advertising. Backed by many years of experience growing businesses, and many client results to base our advice from, we can confidently give you the keys to growing your carpet cleaning sales in a short time.
We will cover from start to finish the correct way to market your company online, grow your search presence, push SEO in your city, and ways you can land more clients through correct outreach.